Will Lower Prices Sell More herunterladen?

It’s not hard to find contractors who think they are losing jobs because their competitors have a lower price than them. How many are losing jobs because they lower their price instead of standing firm hotel dash full version for free?

That is a question that is much harder to answer. Especially since most people do not want to face the truth. The truth is that you will lose far more sales with a lower price or worse yet, by lowering the price you have already given than they ever will by having a higher price than your competitors webex download kostenlos.

5 Reasons Why Lowering Your Price Could Cost Sales

1 firefox download for free german windows 10 64 bit. You Look Like Your Competitors – Do you really think that having the lowest price will make you stand out? Every other salesperson says the same thing etiketten maken downloaden. Everyone claims to have the lowest prices because they think it will get the customer’s attention. Even if it did make you stand out, it would be for the wrong reason – the very wrong reason of offering a watered-down version of what people really want etwas aus der ard mediathek downloaden.

A higher price with a more premium package is really the only way to look different from your competition. Offer something better that no one else can offer filmen op macbook air. A lower price just isn’t it.

2. It Takes Focus Off Your Customer – Price does not determine the sale; your customer does mit welche app kann ich musik herunterladen iphone. That means that your attention should be completely on them. Everything you do should help you understand and connect with your customers so that you will discover their motivation for buying vavoo pro kostenlos downloaden.

Customers search for a product that is the best solution to their problem. They understand that a product cannot be the lowest priced and still be the best jdownloader 2 download deutsch kostenlos. Making the sale requires that you find the best solution, not the cheapest.

3. It Decreases Perception Of Your Value – Before every purchase, a customer considers, “Is this worth it?” The answer depends on the value of the product, not the price. If they envision themselves using and benefiting from the product, the answer is yes and the purchase is made. Continue reading “The Impact Of Lowering Your Price” →

Simplicity is good, and although the home contracting industry has its complexities, here is one very simple rule to go by herunterladen. If you had to boil down all of the tricks, tips and rules of running a successful home contracting business, there is one cardinal rule that rises above all the rest gmx downloaden. In the same way that you don’t touch the electrified third rail in a subway, Don’t fail to give your customers options! In other words, always be offering them options Download free motorcycle games!

A WORLD WITHOUT CHOICES?!

Imagine you walk into a super hardware store, you know, a giant, airplane hangar sized place with 20 aisles, each one way over your head and absolutely jammed with stuff amazon serien herunterladen mac. There’s electrical, plumbing, hand tools, power tools, wires, cables, lumber, gardening, siding, etc. etc, you name it. And an employee in an orange vest comes up and nudges you over to a checkout station, throws a couple 2×4’s, a claw hammer and a pack of chamois cloths on the conveyor belt and says “That’ll be $23.95” google play musik kostenlos downloaden. “Huh?” you’d be thinking.

You just walked in to the store to choose from the thousands of items and this employee comes along and tells you exactly what you’re getting at exactly what price herunterladen. That sounds like an eastern European country during the Cold War- not like the good old US of A, where we have choices and freedom, especially when it comes to our goods and services amazon prime video macbook!

Neither you nor anyone you know would go back to a hardware store that operated even remotely similar to that.

So why do some people in the home contracting industry think it’s okay to similarly offer customers no choice gratis schriftarten herunterladen?

If you don’t offer any options, choices or alternatives to your customers, it comes across as if you’re issuing a demand on them, laying down the gauntlet, putting them in a corner download simpleclub. People don’t like that feeling. You might think that they appreciate being told exactly what to do and not having to make up their mind, but a lot of people are so used to having choices that it seems crude and impolite to not be offered a variety of options for their products and services I can movies from the zdf mediathek.

3 REALLY GOOD REASONS TO OFFER YOUR CUSTOMERS CHOICES Continue reading “The 1 Thing You Should Never Do As A Contractor” →

As the manager of employees in the contracting industry, you have a lot of control over your people uni würzburg endnote. And I don’t just mean technically, on paper, according to the company’s organizational chart, but rather in everyday ways, psychologically and behaviorally Download tax return free of charge. You can have a huge effect on your contracting sales people and field service reps just by the way that you act and the things that you say to them on a regular basis navigation karten download kostenlos. You can encourage them or discourage them. If you discourage them, expect a decrease in morale, revenues and company reputation gratis schnittmuster herunterladen. How would you go about discouraging your employees? Here are the 3 most effective ways.

Employees on the front lines (those in-the-trenches sales people and service reps in the field) need support and encouragement to stay motivated in their job how can I roblox. They have to create relationships, make happy customers and maintain a base of clients that stays for the long haul. So, if you fail to offer the support, understanding and resources they need in these few fundamental areas, you will guarantee a slow (or speedy) descent into a failing business download from dropbox.

SEE FACELESS BLOBS, NOT DISTINCT GENERATIONS

Treat all your employees exactly the same, regardless of their age or generational cohort Download gta 4 for free for pc. Disregard the differences, among your staff, between the World War II “Greatest” generation, Baby Boomers, Gen X, Gen Y and Millennials lernwerkstatt 7 kostenlos downloaden vollversion. Treat them all generically. Do not interact and coach them based upon the fact that the WWII generation generally responds to authority, Boomers look for meaning in their work, Gen X is self-reliant and seeks life balance and Gen Y looks to be recognized for their exertion windows update einzeln herunterladen.

Throw away the knowledge that everyone’s belief system is nearly solidified by the time they turn 14. Likewise, ignore the expert advice to look at the major events that occurred during the formative years of each generation for guidance in empathizing with their fears, yearnings and aspirations itunes gekaufte titel herunterladen.

MAKE IT ABOUT MONEY, MONEY, MONEY!

2.) Act in every situation as if money is the absolute motivation behind everything your employees think, do and feel. Assume that everyone is driven primarily by a lust for financial wealth at the expense of everything else. Approach your contracting sales people and field service reps based on the assumption that any other issue or problem they have can be solved by money. They are willing to suppress any negative feelings of their work, interactions or quality of life, if you just put more money in their bank accounts.

Disregard this simple fact: If you sit employees down and offer them 4 words- money, lifestyle, recognition and challenge- and ask them to rank the words in terms of personal importance, 90% will NOT put ‘money’ in the #1 slot.

So treat your employees as two-dimensional, money-hungry buzzards instead of as the complex, variously motivated human beings that they are.

Continue reading “3 Surefire Ways to Discourage Employees (And Sales)” →