Plumbing Marketing Podcast – Tips, Ideas & Strategies for Marketing your Plumbing Company Online by Plumbing Marketing Podcast
Interviews with the nations leading plumbing businesses. Discover what marketing efforts actually work and how you can grow your business to the $1M + mark & beyond.
By: Joe Crisara Contractor Selling
|Being a sales manager or anyone who is accountable for the results of your sales team is one of the hardest jobs in the world. It requires a thorough knowledge of marketing, sales techniques, pricing and above all profit. In the end, the manager or owner is ALWAYS to blame when results are poor and never get credit for success.
Who would take this job? I thought it might be helpful to provide some advice for sales managers that I have learned in my travels.
Here is the list of the biggest mistakes that sales manager make when trying to get and maintain good or great results from their team:
MISTAKE #1: The Customer Is Always Right – This long standing myth is completely untrue. I know the customer IS important but can they always be right? A manager can overlook when their employees are right to NOT take a job from a customer when the situation is not favorable to the company.
After all, the employee is the contact with the customer and is responsible for maintaining the customer relationship. When customers learn they can bypass the employee and get what they want by going to the manager, you will lose the credibility of your pricing structure with your employees. You can’t enter every negotiation starting from the point that the customer always gets everything they want before you even begin.
Continue reading “7 Mistakes Of Bad Sales Managers”