Here’s Why Your Company is Losing Opportunities (and How to Fix it!)

BY: Joe Crisara

Do It NOW

Coming together is a beginning; keeping together is progress; working together is success.

I wish I could take credit for that one, because it’s dead-on accurate, but it was actually Henry Ford who said that.

And when you look at what today’s contracting business is like, it really hits home for us, too.

To be truly customer focused in our business means that you have to meet the needs of your customer in terms of the quality of your communication with them, the service you provide, and the timeframe in which you deliver that service… even when the opportunity comes in after hours.

Continue reading “Here’s Why Your Company is Losing Opportunities (and How to Fix it!)”

Is Winging it Killing Your Business? 7 Reasons Your CSR Needs a Script

BY: Joe & Julie Crisara

Winging It Killing Your Business

Would you like to know the real secret of how champions are made?

You’re going to see it play out right in front of your eyes during March Madness.

The coach gathers his players around him and says, “Ok guys. Here’s how we’re going to bring the trophy home. You’re all talented, and I trust your instincts. Just go out there and do whatever you want.”

That’s how all champions are made…isn’t it?

The most famous actors wing it. The best movies are improvised, right?

And every successful business franchise in the world has learned that the secret to ultimate success is to collect your franchise fee, slap the new franchisee on the backside and say, “Go get ‘em, Tiger! I know you can do it!”

Of course, all that is obviously completely backward… Continue reading “Is Winging it Killing Your Business? 7 Reasons Your CSR Needs a Script”

[BONUS VIDEO] Boost Your Booking Rate 5x with These 2 Simple Little Scripts

BY: Julie Crisara

We know, from experience, it’s easier said than done to use scripts in real life. We’ve all been there, myself included, where using a new script, especially to handle “Ball Park/ Price Shoppers”, just felt flat out uncomfortable.

So to help put you and your CSR’s at ease, here’s a quick video showing you how it’s done. By seeing and hearing an example of this script in a action, your CSR’s will get the confidence boost they need to do it themselves and be successful.

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Boost Your Booking Rate 5x with These 2 Simple Little Scripts

BY: Julie Crisara

Tired of Price Shoppers?

How many times have you heard this one?  Your Customer Service Representative (CSR) hangs up the phone without booking the call and says “he was just looking for a price.”

I bet it’s way more than you think.

Let’s face it, the dreaded “Ball Park/Price Shopper” is one of the toughest calls for your CSR’s to book.

Well the good news is if you keep reading this post you’re going to have 2 proven strategies (scripts) to handle these “Ball Park/Price Shoppers” and book the calls…

…But first, let’s clear a few things up about the Customer Service Representative role. Continue reading “Boost Your Booking Rate 5x with These 2 Simple Little Scripts”

Pure Motive Service: How to Increase Your Revenue Without Selling

BY: Joe Crisara

PureMotiveServiceIIYou want your business to grow like gangbusters, and yet the idea of becoming a stereotypical “hardcore sales” organization doesn’t sit right with you either.

You have an image you’re trying to uphold in your community, and the last thing you need is to start developing a reputation for being a pushy upseller.

It’s a valid concern. I understand.

I have some good news and some bad news for you. Continue reading “Pure Motive Service: How to Increase Your Revenue Without Selling”

10 Years of Service – A Labor Of Love

BY: Joe & Julie Crisara

Joe and Julie 10 year

Our Story – Rising from the Ashes

Back in 1985 I was a master journeyman service technician with 10 years of service experience and then like many of you…

It happened…

Like a bolt of lightening, I was struck by an entrepreneurial seizure and decided it was time to start my first contracting business, Crisara & Son Home Comfort, a HVAC, plumbing and electrical contracting business working in new construction and remodeling in suburban northern Illinois.

Now, I knew a lot about how to work in a mechanical contracting business, but I’ll admit, I knew very little about working ON the business.

Continue reading “10 Years of Service – A Labor Of Love”